Activity-based academic publishing company focused on early-learning educational content designed for school-age learners across multilingual curricula including English, Arabic, French, and EVS.
Commercial operations commenced approximately five months ago, during which the company successfully secured placement across major UAE retail chains including Lulu, Nesto, Bigmart, Pasons, Union Coop and Emirates Coop. Early-stage distribution penetration across these national retailers demonstrates strong market acceptance and scalability of the sales channel infrastructure.
In addition to retail distribution, the company supplies educational materials to nurseries, where 33 institutions have already placed repeat orders, in some cases up to three times, confirming strong product engagement and classroom usability.
To strengthen retail visibility and conversion performance, branded display stands have been installed across approximately 60 outlets, with additional deployment of sales promoters planned to support stock replenishment and product positioning at the shelf level.
The business operates with a structured in-house intellectual property development model, including curriculum contributors, subject teachers, illustration designers and editorial support, enabling full internal control over content creation without reliance on outsourced publishing pipelines.
Currently:
20 titles completed and market-ready
6 titles approved
5 French-language titles completed
pipeline target: 100 titles within 12 months
Inventory production:
164,000 books printed
total production cost:
AED 539,180
Closing stock asset value:
AED 1,187,667
The company is currently expanding distribution internationally, with advanced-stage discussions underway with partners in:
Saudi Arabia
Qatar
Oman
Bahrain
Kuwait
South Africa
India
These expansion channels represent significant scaling potential beyond the UAE retail base.
Additional operational and financial information will be shared after signing an NDA.
