This established retail and online fashion business operates from two Dubai locations and a strong e commerce presence, supported by a loyal repeat customer base and consistent digital advertising. The brand has built a recognizable market position by offering curated designer products through a consignment-driven model that minimizes inventory risk while maximizing product variety.
There is no warehouse requirement due to the consignment structure, and the seller has a contingency plan to consolidate operations into the Town Centre location and expand online sales if the business is not sold.
Services include retail sales of designer apparel and accessories, online order fulfillment, and ongoing collaborations with regional designers. Approximately 80–90% of inventory is on consignment, allowing the business to take a 40–45% share on sold items while avoiding the cost burden of unsold stock. The remaining 20% of inventory is purchased outright for select brands that require direct procurement.
The two stores are fully fitted and operational, with strong foot traffic and established customer flow. Annual rent is approximately 190,000 AED for one location and 220,000 AED for the other, representing one of the largest operating expenses. The layout of both stores is optimized for display, customer browsing, and back-office functions, with no additional storage facilities required.
Staffing includes four salespeople, an admin, a web/graphic designer, a part time accountant, and a driver, with total monthly salaries of around 30,000 AED. This structure supports daily retail operations, online order management, marketing, and logistics.
Financially, the business generated approximately 3.2–3.3M AED in revenue last year. Historically, profit margins ranged between 10–14%, though the most recent year ended at break-even or a small loss due to market conditions and rising costs. Outstanding business debts total roughly 400,000 AED, including a 170,000 AED bank loan, which will need to be addressed as part of the sale process.
Monthly operating expenses include salaries, rent, trade licenses, digital marketing, and selective inventory purchases. Rent remains the largest cost component, followed by salaries and marketing. Despite recent financial pressure, the business retains strong brand equity, customer loyalty, and a scalable model that can be optimized through consolidation and online expansion.
The seller is motivated to exit due to personal circumstances and previously valued the business at 4M AED, reflecting its brand strength, customer base, and multi channel presence.
More details will be provided after signing NDA.
